Friday, June 19, 2009

A Homeland Need You To Protect!

Last week I wrote a post about browser-based strategy game Evony's rather suggestive ad campaign (I'm not sure why I feel the need to link to it, seeing as it's probably no more than three presses of the Page Down key away). However, this morning I saw another ad for the game:

Yes, the doe-eyed lady with the imperiled cleavage is no longer, replaced by an angry man in a helmet. I would claim responsibility for this change, as blogs with readerships that can probably be counted on a single hand are often catalysts for marketing shifts, but, alas, I still have a reasonably firm grip on reality.

Clicking on the ad takes you to a new sign-up screen:

The new sign-up screen features angry helmet man, and does not appear to cycle. At least, it didn't in the ten seconds or so I stared at it before I got bored, took the screen cap and closed the tab.

It does at least have some translation issues (can things be in Engrish if the developers aren't Japanese?), although the use of block capitals has saved them from the irregular capitalization that marked their previous ads.

Still, if you feel the need for a campaign you really should fight with, head on over to Evony. Or rather, don't. Check the comments for more details.


  1. I can see why they cropped the narfy eagle from the top of his helmet!

  2. Okay, it turns out that Evony might well be some sort of evil gold farmer's email-harvesting trojan.

    More details can be found here, it borders on TL;DR territory, but the basic idea is that Evony is bad and you shouldn't even consider signing up. I'm pretty sure none of you would have been tempted, but I thought it prudent to warn you anyway.